Instagram is the most visual social media platform and it’s getting more creative by the day. The company is continuously rolling out new features you can experiment with. So, staying on top of the latest hacks will help you keep up with the trends and make your account stand out.
From little-known tricks to engagement-boosting strategies, we’re sharing the top 7 creative Instagram tips you need to know in 2022.
Monitor the Competition Anonymously
Monitoring your competitors is essential for your business marketing strategy. You can use the insight into their content strategy and promotional activities and use that insight to differentiate yourself. At the same time, you can identify the common industry trends and the audience’s preferences.
If you don’t want to give your competitors a follow or even leave a trace that you’re keeping an eye out for them, you can use a third-party web viewer for Instagram. This tool allows you to search for any Instagram public account anonymously using only their IG username.
Manage Post Comments
On Instagram, it’s straightforward to control who comments what on your content. You can opt to hide inappropriate comments and even enter specific keywords you would like Instagram to police within comments. Moreover, you can delete inappropriate comments hassle-free. Simply tap the speech bubble icon below the comment, swipe to the left over the text, and choose the garbage icon.
Lastly, you have the option to disable comments for specific posts entirely. When you reach the page to add a caption during the posting process, tap “Advanced Settings.” You’ll then see an option labeled “Turn Off Commenting.” Opt to switch it on, and you’ll be good to go.
Add Unique Fonts to Your Bio
Maintaining an optimized bio is one of the keys to making your Instagram profile stand out. In addition to communicating the most essential information, you should make the text more appealing and eye-catching. Sure, you can add emojis, but did you know you can also use unique fonts? Using third-party websites that convert the text into your desired font, you can easily add particular typefaces that aren’t often found in the Instagram community.
Reorder Your Instagram Stories Highlights
Every time you add an Instagram Story highlight, the last one moves further on the queue. However, according to your strategic business goals, this might not be the ideal order. For example, if you have a “Meet our team” highlight, you might want to have this as the first highlight in the queue.
Fortunately, you can easily reorder the highlights. Simply open a highlight and go to edit it. Then, tap the “Archive” tab to access your archived Instagram Stories. Tap to add an Instagram Story and click done. You’ll be able to delete this Story from the highlight, so you don’t necessarily need to choose one that will stay there.
Create Instagram Guides
Instagram Guides are an easy and efficient way to repurpose your best content. Initially designed to serve for travel, the feature was expanded to serve all users and industries. You can use Guides to create a gift guide, compile a list of tips, categorize important posts, provide step-by-step instructions, and more.
To get started with Instagram guides, you should go to your profile, click the “+” icon, and select “Guide.” Then, tap “Posts” and choose the posts you want to include. Once you tap “Next,” you’ll be asked to add a title and description, as well as set up a cover photo. Add posts and then click “Share.”
Create an Auto-Complete Reply
Responding to user questions and comments can be time-consuming. Luckily, there’s a way to make the process more streamlined and efficient. You can create a simple one-to-two-word phrase that will act as a shortcut to a standard response you see yourself sending often.
Go to your profile settings, click “Business,” and then “Quick Replies.” For example, you can add “return policy” to the shortcut for a more extended response. When you type “return policy” into the comment box, the answer will be auto-generated with the one you’ve created previously.
Add Your Brand Colors to Your Story
Instagram offers an extensive color palette. However, picking your exact brand color can be difficult. To make this hassle-free, use the “Add from Camera Roll” sticker on Instagram Stories and add an image with your brand colors. Then, use the pipette icon to sample your desired color hue.
Instagram is one of the most versatile social media platforms for business. And, with these simple and creative tips, you can use them even more efficiently. Many of these tips can help you up your game on the network and enhance your brand’s image.