Each year, 10 billion business cards are printed in the United States. Out of those, 88%, or 8 billion, are thrown out within a week.
Despite this statistic, business cards are still a huge part of marketing. If you believe in the business card, there are a few things you can change to ensure they don’t get thrown away after a few days.
Transform your bland card into something special with these six unique business card ideas.
1. Different Shapes
One of the most obvious, but still overlooked, unique business card ideas is changing the shape of the card. The most common business car shape is a rectangle.
If you really want to stand out, you can switch from the boring old square to a circle, triangle, oval, octagon, or literally any shape you want!
2. 3D Elements
If your business is cutting edge, your business card should be too. Stop thinking one-dimensional and start using 3D elements.
There are various ways to make this happen. You can raise the logo on your business card or add other architectural features.
The best business card is one that offers functionality. The main purpose of a business card is to gather an audience, but what if it offered more than that?
To add functionality that makes sense, it must correlate with what your business does.
An example of this would be making your business card into a bottle opener. However, this would only make sense for brewing companies or something similar.
You might be thinking, “how can a template be unique?” When learning how to design a business card, you’ll start to understand how looking at other ideas can help you come up with your own.
The same goes for using a template. Check out templates from various sites to get the creative juices flowing. You can also use this business card maker to create from scratch.
The importance of a business card remains the same throughout the years, but that doesn’t mean your physical copy doesn’t need to change. You can do something as simple as changing the typeface to be more unique without breaking the bank on design.
Every business card should have a logo on it because it will help customers recognize your brand. What you do with your logo can make your business card more unique.
As stated in point two, you can make your logo into a 3D element, but there is much more you can try. Make your logo big and noticeable. You can do this by dedicating one side of the business card to the logo only.
Unique Business Card Ideas to Consider
These unique business card ideas can boost your marketing in ways you wouldn’t think of. Business cards are an inexpensive way to get your name out there. Don’t waste a moment by not having one.
Take your business card to the next level by implementing one or more of these business card ideas.
For more business marketing tips, check out our other blog posts.